Post by account_disabled on Feb 28, 2024 8:34:49 GMT
There is a lot of competition between e-commerce sites . We fight with discounts, promotions, advertising and content: all with the aim of attracting and retaining users. So when free tools are available to achieve this result you can't miss them! Instagram Shopping is an example. How can you sell more on Instagram Shopping by exploiting the potential of the platform? It's time to find out! How to sell more online with Instagram Shopping USE TAGS THE RIGHT WAY The tool with which you bring a user from Instagram to your e-commerce is the tag . The easiest way to increase your online sales is to tag your posts by linking them to the products represented in the image . The concept is simple and yet not everyone does this operation well! For example, many people get the location of the tag wrong .
This aspect is very important: if you are Nigeria Phone Number selling a t-shirt, the tag cannot be placed on the trousers! This is not a simple detail because when you use multiple tags in a single image you risk creating confusion. Speaking of multiple tags, you can maximize the potential of the matches you've created and photographed! Sometimes you may want to highlight a single product, other times you may want to tag each item of the outfit to allow the user to recreate the same look . A recommendation: you like the tags and are happy to be able to use them… but you don't have to use them all the time! Remember that you are on a social network and that your users first of all want to see beautiful images. Use balance and don't tag all posts . PUT IMAGE QUALITY FIRST Images are the most important element of Instagram, the main feature of this social network. The quality of the visual content you post is very important! Fortunately, it is likely that you have photo shoots and lookbooks of your products available, set and edited effectively.
Why is this discussion important? Because many companies give up the quality of their visual content in order to throw out a large quantity of posts containing their products. This approach does not reward, especially when used on a platform that thrives on spectacular images and videos. Try to integrate your tagged products into the images you post in a natural way . CREATE A PLEASANT AND CONSISTENT SHOPPING EXPERIENCE Instagram Shopping can be a real extension of your e-commerce . Therefore the shopping experience must be consistent ! What does this mean in practice? That you can't tag an object in a photo that isn't the same when you arrive on the virtual store. Measurements, color and characteristics must be the same for both the Instagram image and the product sheet the user lands on! If there is no consistency between what people see on social media and the page they land on after clicking the tag, they risk getting confused.
This aspect is very important: if you are Nigeria Phone Number selling a t-shirt, the tag cannot be placed on the trousers! This is not a simple detail because when you use multiple tags in a single image you risk creating confusion. Speaking of multiple tags, you can maximize the potential of the matches you've created and photographed! Sometimes you may want to highlight a single product, other times you may want to tag each item of the outfit to allow the user to recreate the same look . A recommendation: you like the tags and are happy to be able to use them… but you don't have to use them all the time! Remember that you are on a social network and that your users first of all want to see beautiful images. Use balance and don't tag all posts . PUT IMAGE QUALITY FIRST Images are the most important element of Instagram, the main feature of this social network. The quality of the visual content you post is very important! Fortunately, it is likely that you have photo shoots and lookbooks of your products available, set and edited effectively.
Why is this discussion important? Because many companies give up the quality of their visual content in order to throw out a large quantity of posts containing their products. This approach does not reward, especially when used on a platform that thrives on spectacular images and videos. Try to integrate your tagged products into the images you post in a natural way . CREATE A PLEASANT AND CONSISTENT SHOPPING EXPERIENCE Instagram Shopping can be a real extension of your e-commerce . Therefore the shopping experience must be consistent ! What does this mean in practice? That you can't tag an object in a photo that isn't the same when you arrive on the virtual store. Measurements, color and characteristics must be the same for both the Instagram image and the product sheet the user lands on! If there is no consistency between what people see on social media and the page they land on after clicking the tag, they risk getting confused.